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are concentrated, and outperform growth of most other industries The International Franchise Association is the world’s oldest and the economy as a whole,” Caldeira, of the IFA, said. Among and largest organization representing franchising worldwide. the fastest growing sectors are business services, commercial and Celebrating over 50 years of excellence, education and advocacy, residential services, and quick-service restaurants. IFA works through its government relations and public policy, San Diego based Instant Imprints, is looking for an area media relations and educational programs to protect, enhance developer in South Florida, with hopes of having more than and promote franchising. Through its media awareness campaign 18 locations here, said Bryan Smith, Senior Vice President of highlighting the theme, Franchising: Building Local Businesses, Franchise Development. The cost of a franchise unit is $140,000, One Opportunity at a Time, IFA promotes the economic impact of including training, build-out, equipment and advertising, offering the more than 825,000 franchise establishments, which support discounts for veterans. nearly 18 million jobs and $2.1 trillion of economic output for the over 2,100 veterans have become franchise business owners through the ifA’s Vetfran program. Veterans have a proven track record of success in franchising. U.S. economy. IFA members include franchise companies in over According to a recent study based on U.S. Census data, there are more 300 different business format categories, individual franchisees than 66,000 veteran-owned franchise establishments in the United and companies that support the industry in marketing, law and States, providing jobs directly for 815,000 Americans. Over 2,100 business development. veterans have become franchise business owners through the IFA’s IFA protects, enhances and promotes franchising by advancing VetFran program, originally established in 1991, and subsequently the values of integrity, respect, trust, commitment to excellence, revamped after 9/11. Responding now to veteran unemployment rates; honesty and diversity. For more information, visit the IFA Web IFA launched Operation Enduring Opportunity in November to offer site atwww.franchise.org. returning veterans career paths in franchising including employment and ownership on a broader scale. To learn more about IFA’s VetFran For more infor mat ion on f uture IFE e ve nts, vi sit w w w. program, please visit VetFran.com. opportunityworld.com orhttp://www.ifeinfo.com 14Opportunity World • March/April 2013 www.OpportunityWorld.com


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